Disposable Email Growth Report 2026: Why 1 In 8 Signups Isn’t Real
I’ve been watching disposable email trends for years, and the 2026 numbers feel like a real turning point. The landscape has shifted from a minor irritation into a structural threat for marketers, SaaS teams, security teams, and anyone relying on email as a trust channel.A Quiet Problem That’s Finally Become Impossible to Ignore
Right now, only 62% of email addresses submitted through online forms are actually valid, and temporary email signups sit at 12% of all registrations. Put another way: more than 1 in 8 signups will never become real customer relationships. And honestly, that’s the kind of silent decay most businesses don’t notice until their deliverability drops off a cliff.
A mix of privacy concerns, breach fatigue, and the habits of a younger, more privacy-conscious generation has accelerated this shift. Let’s break down what’s actually happening—and why it matters.
Part 1: The Scale of the Disposable Email Phenomenon
The disposable email market isn’t fringe anymore. It’s a $375.1 million industry (2024) expected to hit $425.3 million in 2025, with forecasts projecting $1.5 billion by 2035 at a 13.4% CAGR.

Verification tools detected 5 million disposable emails in 2024 alone. And with 376.4 billion emails sent daily—46.8% of them spam or unwanted—it’s no surprise users are searching for ways to shield themselves.
Part 2: The Top 10 Disposable Email Domains
If you’ve ever wondered which disposable email services drive most of the abuse, here’s the snapshot. October 2025 traffic data shows one service dominating almost the entire landscape:
Top 10 Disposable Email Domains by Monthly Traffic (Oct 2025)
- Temp-Mail.org — 46.26M visits, 67.1% market share, 10-min lifespan (extendable)
- YOPmail.com — 2.7M, 3.9%, 8 days
- 10MinuteMail.com — 1.4M, 2.0%, 10 minutes
- TempMailo.com — 1.2M, 1.7%, variable
- EmailOnDeck.com — 923K, 1.3%, variable
- EmailNator.com — 915K, 1.3%, variable
- TempAil.com — 807K, 1.2%, variable
- Mailinator.com — 668K, 1.0%, unlimited public inboxes
- GuerrillaMail.com — 385K, 0.6%, 1 hour
- TrashMail.com — 200K, 0.3%, customizable

Temp-Mail’s scale is staggering—17× the traffic of its nearest competitor. The service’s audience skews 72% male, mostly 18–24, with top geographies including India (22%), the U.S. (13.5%), Brazil (7%), and Pakistan (5%).
Domain churn and blocklist management
Blocklist maintenance has become a full-time job. GitHub lists range from:
- ~100,000 domains (Disposable/disposable)
- ~5,000 (7c/fakefilter)
- ~4,000 (Disposable-Email-Domains)
- 124,907 domains via the istempmail.com API
The real problem is churn. Hyper-disposable domains last less than 7 days, making static blocklists obsolete almost as soon as they’re published. The only practical answer is real-time disposable email verification.
Tools like VerifiedEmail, which run each address through syntax checks, DNS, mailbox status, domain classification, SMTP validation, and scoring—all in real time—fit the category of what I’d call “defensive infrastructure.” Without that, you’re guessing.
Part 3: Email List Quality — The Hidden Crisis
ZeroBounce’s 2025 analysis of 10+ billion addresses paints a sharp picture.
Email List Quality breakdown (2024–2025)
- Valid: 62%
- Invalid: 24% (2.5B+)
- Catch-All: 10%+ (1B+)
- Abuse Emails: 1.5% (167M+)
- Disposable: 5M+ detected
- Spam traps: 0.01% (1M)

Email List Decay rates (2021–2024)
- 2021: 23%
- 2022: 22% (-1%)
- 2023: 25% (+3%)
- 2024: 28% (+3%)

Workforce turnover is a major driver—70% of B2B job-related emails change within 12 months.
Part 4: Industry-Specific Impact Analysis

Some industries take disproportionate hits:
| Industry | Invalid Rate | Temporary Rate | Combined Risk |
|---|---|---|---|
| E-commerce | 28% | 15% | 43% |
| SaaS | 25% | 18% | 43% |
| Media | 20% | 10% | 30% |
| Financial | 12% | 8% | 20% |
Retail saw one study where fake signups outnumbered real ones 120:1.
SaaS gets hammered with free trial abuse—disposables allow endless premium feature access.
Gaming/iGaming fraud is up 64% YoY (2022–2024).
Fintech sees fewer disposable emails, but they correlate with fraud rates exceeding 70% in some sectors.
Part 5: Engagement Impact Metrics
Disposable emails perform so poorly they drag your entire account down with them.

| Metric | Personal Email | Disposable Email |
|---|---|---|
| Open Rate | 32.8% | ~0–0.5% |
| CTR | 4.0% | ~0.1% |
| Bounce Rate | 0.73% | 60–100% after expiry |
| Conversion | 2.8% | ~0.1% |
| Spam Complaints | <0.1% | Higher |
Healthy hard bounce rate: <0.5%.
Disposable addresses: up to 100%.
ESP penalties
- Hard bounce rates >10% can trigger suspension.
- Spam complaint ceiling: 0.01%.
- Low engagement pushes campaigns into spam.
- Ongoing issues risk domain or IP blacklisting.
Once those expired addresses start bouncing, the entire list suffers.
Part 6: Impact on Klaviyo & HubSpot Segmentation
I see this constantly: automation platforms get polluted by data that never should’ve entered the system.

How disposable emails corrupt segmentation
Klaviyo relies on behavioral data—product views, carts, browsing, predictions. Disposable users distort:
- Segment sizes
- Predictive scores
- Lifetime value estimates
- Engagement models
HubSpot warns that emails from event attendees, purchased lists, or “guessed” emails should be removed. Disposable emails behave the same way—low engagement, high bounces, higher spam complaints.
Automated flow problems
Disposable emails trigger:
- Welcome flows → instant bounces
- Abandoned cart flows → phantom shoppers
- Trial nurturing → inflated trial numbers
- Re-engagement campaigns → polluted segmentation
Platform consequences
| Platform | Consequence | Business Impact |
|---|---|---|
| Klaviyo | Low-performing segmented campaigns | Wasted spend |
| HubSpot | Suspension risk | Operations freeze |
| Both | Corrupted predictive models | Poor decision-making |
| Both | Inflated contact lists | Paying for phantom users |
Part 7: Quantified Damage to Marketing Lists
Businesses lose $164M daily in the U.S. from undelivered emails—$59.5B annually.
With $0.11 revenue per email and 15.4% inbox failure, disposable emails directly erase revenue.
A quick example
If you send 10,000 emails and they bounce due to temporary addresses:
- You lose 200 conversions (at a 2% rate)
- At $75 AOV, that’s $15,000 lost—from one campaign
List degradation model (for a 100k list)
- Invalid/Bounced: 24,000
- Disposable: 12,000
- Catch-all: 10,000
- Other issues: 2,000 Total risky: 48,000
Deliverability impact
- Initial bounce
- Score degradation
- Spam folder routing
- Potential blacklisting
Real-time verification can cut invalid addresses by 50%.
Double opt-in reduces temp emails by 75%.
Part 8: The Freebie Hunter Profile
Freebie hunters use temporary emails to exploit promos, trials, and gated content.

Conversion rates
| User Type | Trial-to-Paid | Difference |
|---|---|---|
| Legitimate Opt-In | 17.8% | baseline |
| Legitimate Opt-Out | 49.9% | +32.1% |
| Freemium Normal | 3.7% | -14.1% |
| Freebie Hunters | ~0.5% | -17.3% |
SaaS companies requiring a credit card see 50%+ conversions, compared to 15% when no payment is required.
Behavioral patterns
- 80% of coupon redemptions came from 4–5 devices
- 50–70% of new accounts share data points
- 60% of temporary emails die within 24 hours
- Day 7 return rate: 8% (vs. 40% for real users)
- Day 30 activity: near zero
Financial damage
- Coupon abuse: $89B annually in e-commerce
- Promo abuse: 48% of fraud in gig economy (2024)
- SaaS ARR loss: 5–8% from trial abuse
- CAC inflation: 20–30%
And brands often misread the metrics:
| Metric | What Brands Think | Reality |
|---|---|---|
| High signups | Growth | Manufactured growth |
| Initial opens | Engagement | Verification only |
| Website visits | Interest | No purchase intent |
| Trial activation | Conversion | Single-use |
| Low unsubscribe | Retention | Email already dead |
As one expert put it: “This is manufactured growth versus real growth.”
Part 9: Why Users Turn to Temporary Emails
It’s not all malicious.
Privacy fatigue
- 80% of consumers worry about privacy
- 69% are more concerned than ever
- 45% of Americans had personal data exposed in the last five years
- 44% of breaches include emails and passwords
Spam exhaustion
- 176B spam emails circulate daily
- 81% of consumers will ditch brands that oversend
Gen Z behavior
Gen Z treats burner emails like digital hygiene. They use them to:
- Test products
- Access gated content
- Avoid surveillance
- Maintain identity boundaries
Trial & promo abuse
Bots now account for 46% of all online signups—many built specifically for promo exploitation.
Part 10: The Rise of Hyper-Disposable Domains
By early 2025, 46% of high-risk disposable domains were hyper-disposable.
These last <7 days, are mass-produced, and can generate millions of fraudulent addresses daily. Detection windows are shrinking; traditional blocklists can’t keep up.
Part 11: Countermeasures & Verification Technologies
Organizations are responding with better tooling:
- Email verification APIs (a $1.1B market, growing 10.5%)
- Double opt-in (only 9.19% adoption, but 40% higher engagement)
- Device fingerprinting for multi-accounting
- AI fraud detection to counter AI-assisted phishing (now 82% of phishing emails)
Part 12: Predictions for 2026 and Beyond
A few trends look inevitable:
- AI-generated fake identities will scale disposable abuse
- Domain churn will accelerate even further
- Google’s "Shielded Email" will normalize disposable-alias behavior
- Identity-first security becomes the new standard
Most reliable defenses now combine:
- Real-time validation
- Signal-based device fingerprinting
- AI-driven anomaly detection
- Domain and DNS evaluation
- Continuous cleanup cycles
This layered approach is why I tend to recommend systems that don’t just “check if an email is disposable” but evaluate an address at every checkpoint—exactly how VerifiedEmail approaches verification. It was originally built internally, now scaled publicly, with on-demand infrastructure, a fast API, pre-built Klaviyo/HubSpot integrations, and a free 200-credit trial. Honestly, that’s the direction the entire market is heading: fast, lightweight, and accurate rather than bloated and reactive.
Sources Used (2023–2026)
ZeroBounce, ServerSMTP/TurboSMTP, AtData, SimilarWeb/Semrush, GitHub blocklists, Incognia, First Page Sage, Mailtrap, Constant Contact, Mailchimp.
Verify 200 emails for free. For lists over one-million emails, we will beat the price of any competitor, guaranteed.